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- Intersection of online marketing and online education: two high growth sectors
- Extremely high-quality lead provider / premier education websites
- Opportunity to further expand content and suite of marketing services to the both for-profit and not-for-profit schools
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- Recruited experienced direct marketing executive to serve as Chairman and CEO of the platform company
- Worked alongside this executive to assess over 30 acquisition targets
- Four acquisitions completed to date: eLearners.com, Educational Directories, GoalQuest, WorldClass Strategy
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GOVERNANCE - Hold 4 seats of 7 person board and control all major decisions
STRATEGY - Active in all aspects of company strategy (initial platform, acquisitions & growth initiatives)
ACQUISITIONS - Active in identification and negotiation of four key acquisitions
FINANCING - Led negotiations with lenders for senior credit facility
PERSONNEL - Recruited CEO and industry veteran for the Board
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